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How the Ram Janmabhoomi Temple is Transforming Ayodhya: Tourism and Economic Boost

Construction of the Ram Janmabhoomi Temple will boost tourism in Uttar Pradesh and aid the economic development of Ayodhya. Ayodhya is the new destination for businesses and investments in the real estate sector.

Recent Developments due to Ram Janmabhoomi Temple in Ayodhya:
  1. India now has a spiritual centre that is equivalent to Mecca, Jerusalem, and Vatican City.
  2. The Ayodhya International Airport is spread over 6,500 square metres to cater to a million passengers every year.
  3. The railway station in Ayodhya was refurnished at a cost of Rs 240 crores.
  4. Indian Railways has also introduced 200 “Aastha Special Trains” to Ayodhya after 22 January.
  5. Ayodhya Development Authority revealed that the UP government is undertaking 187 projects in the beautification drive of Ayodhya, with a budget amounting to Rs. 30,570 crores.
  6. Under the Ayodhya Master Plan 2031, projects worth Rs 85,000 crore are in the pipeline to upgrade the town’s infrastructure.
  7. Top Hotel Chains have their eyes set on Ayodhya. More than 50 big hotel construction projects are underway in and around the Ram Janmabhoomi temple town. These include leading names in the hospital industry like the Taj, Oberoi, Trident, Marriott, Radisson, and Ginger.
  8. An estimate of 4 Crore pilgrims are set to visit Ayodhya this year. NRIs from various countries will come back home boosting foreign currency inflow.
  9. 102 Memorandums of Understanding (MoUs) were signed during the Global Investors Summit, totalling around Rs 18,000 crore for tourism in Ayodhya.
Here is what has been built and what is coming in the future.
  • Infrastructural Development in Ayodhya:
Ram Janmabhoomi Temple

The expansion of infrastructure includes water and power projects, renovated roads, and highway connections. Government projects worth INR 85,000 crore have been earmarked for the holy city alone. It is set to get the world’s largest Solar Powered Street Lights Line which will be powered by a 40 MW solar power plant. The solar initiatives include a 250 KW rooftop solar power project at Ayodhya Airport, a 50 KW project at a cow shelter solar-powered mobile phone charging points and drinking water kiosks. Solar trees of 1 KW and 2.5 KW capacity are being installed at 52 locations, including public parks in Ayodhya.

  • Airport Development in Ayodhya:

The Ayodhya International Airport is spread over 6,500 square metres and has become operational to cater to a million passengers every year. Additionally, the domestic capacity and international terminal will be developed to manage 6 million passengers by 2025. Moreover, chopper services will be started from 6 districts to Ayodhya.

  • Railways Stations in Ayodhya:

The railway station in Ayodhya is being reconstructed on 5 acres of land into a 3-storey building for an estimated cost of Rs 240 crore with amenities such as airconditioned retiring rooms, dormitories, lodging rooms for the staff, and more. Indian Railways has also introduced 200 “Aastha Special Trains” to Ayodhya after 22 January.

  • Construction of Roads and Connectivity with Ayodhya:

The National Highway Authority of India (NHAI) is executing projects worth Rs 10,000 Crores. The Public Works Department (PwD) of the Uttar Pradesh Government has also undertaken 34 projects with an estimated cost of Rs. 7,500 Crore. A 4-lane road is being constructed to connect Ram Janmabhoomi Temple with the Gorakhpur – Lucknow Highway for an approximate cost of Rs. 45 Crore. There is also a plan to widen the road connected to Navya Ayodhya and Raja Dashrath Samadhi Sthal by 24 metres. The construction work of about 13-kilometre-long ‘Rampath’ from Sahadatganj to Naya Ghat is in progress.

  • Facilities for transportation to Ayodhya:

150 Electric Buses and 25 green autorickshaws will be operational from the Ram Janmabhoomi Temple on the paths of Dharma Path and Ram Path. Battery-operated carts will be available between Ram and Hanuman Temple. More than 650 e-carts will be deployed till March 2024.

  • Hospitality Growth in Ayodhya:

Ayodhya is seeing the construction of numerous mutts, ashrams, dharmshalas, and commercial hotels in addition to road beautification and public infrastructure projects, spread over 1,200 acres and valued at Rs 2,180 crore.

In the city, around fifty large hotel developments are now under construction. Leading brands in the healthcare sector, including as the Taj, Oberoi, Trident, Marriott, Radisson, and Ginger, are among them. Additionally, The House of Abhinandan Lodha (HoABL), a real estate company based in Mumbai, is building the first seven-star hotel in the world dedicated to vegetarianism in Ayodhya. Uttar Pradesh Chief Minister Yogi Adityanath recently stated, “We have received 25 proposals to set up hotels in Ayodhya, one of the proposals is to build a pure vegetarian seven-star hotel.”

  • Government Initiatives and Visions

The goal of the Uttar Pradesh government is to transform Ayodhya into a major hub for tourism and business, with an investment of Rs 85,000 crore. According to a report prepared by the government, the reconstruction will be conducted as per the Master Plan 2031 and will be finished in ten years.

An estimated 10 million to 50 million visitors from all over the world are anticipated in Ayodhya in the coming years. This would support the growth of Ayodhya’s tourism industry and enable it to provide tourists with top-notch amenities.

  • Banks and Financial Services

Several banking and financial services institutions are expanding in Ayodhya to cater to the booming business that the pilgrimage centre is going to offer.

  • Beautification and transformation of Ayodhya:

The UP government has invested ₹105.65 crore in multiple restoration and development projects to revitalize Ram Ki Paidi and give it a majestic fresh look. The Raja Dasharath Samadhi Sthal in Ayodhya has undergone an incredible makeover to improve visitors’ spiritual experiences. At Chaudhary Charan Singh Ghat, the UP government constructed the biggest floating screen in the nation. It was supposed to be installed at Aarti Ghat to display programs connected to Pran Pratishtha.

  • Tourist Attractions:

New tourist attractions in the city include the enlarged Ram Path, which has consistent building facades on both sides, ornate lamp posts with designs that mimic the ancient “Ramanadi tilak,” and the 40 Surya Stambhs constructed along Dharm Path and the Lata Mangeshkar Chowk.

Six-foot-tall by six-foot-wide, 3D and simple 4D illuminated laser-cut metal sculptures are being installed at different points throughout the city by the ADA. Ayodhya’s streets will become an open gallery once these items are installed.

The ‘Jatayu Cruise Service’ on the holy Saryu River has been introduced to make boating excursions more enjoyable for visitors and believers.

What Next?

There will be more jobs available as a result of the expansion of tourism and the building of infrastructure. The need for both skilled and unskilled labor has increased in the transportation, hotel, and numerous ancillary services sectors. In addition, the property market has already experienced a boom that is advantageous to the locals. The local population’s standard of living will be positively impacted by Ayodhya’s expansion, going beyond the religious and cultural areas owing to this economic diversification.

The Ram Janmabhoomi Temple is predicted to increase tourism, which will bring in an estimated Rs 4 lakh crore as revenue for the state of Uttar Pradesh (UP). UP has seen a transformation due to the increase in spiritual tourism, which has improved the state’s digital and physical infrastructure, made connectivity more accessible, and increased travel.

Uttar Pradesh’s economy will surpass $500 billion as India’s economy grows to $5 trillion by FY 2028. It is anticipated that by FY 2028, the GDP of Uttar Pradesh will be the second-highest share of India’s GDP, potentially surpassing that of Norway.

Also Read: India’s Thriving Tourism Sector: Growth, Government Support, and Future Outlook

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Shailesh Gandhi is a retired professor from IIMA with an overall experience of 30+ years in the finance & accounting domain.  He is a Chemical Engineer and is a Fellow IIMA. He specializes in various fields such as Financial reporting & analysis, management control, and  performance measurement and management systems. Shailesh is also a Independent director and a member of the audit committee on the board of Gujarat Mineral Development Corporation (GMDC), a member on the board of IIM, Nagpur and the chairperson of the audit committee as well as a member of the finance Committee, Indian Institute of Public Health, Gandhinagar. In the past, he was also a member of the Cost Accounting Standards Board of the Institute of Cost & Management Accountants of India (ICMA).

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Dr. Amit, has overall 26 years of experience in domain of Social Impact, Training and Capacity Building, Monitoring and Evaluation of Social Enterprises, Livelihoods, Development Sector, Corporate entities, Government, Civil Society Organisations. He has worked with international organizations like IFAD; GIZ; UNDP; DFID; ADAA, UAE; CARE India. He has undertaken assessment of various schemes implemented by respective States as a part of specific assignments.  He has created and operationalised structure, team, systems, processes, Monitoring & Evaluation Plans.

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Dr Ravikant has 40 years of experience in Capacity Building, Urban Finance & Management, Administrative and  Taxation reforms. He has worked for almost all multilateral organisations including the World Bank, ADB, UN Habitat, USAID, DFID etc. as a consultant in India and outside India. He has worked for Government of India, Various State Governments and Municipal Governments in India and leading National and International Consulting firms in India and abroad. He has successfully implemented the conceptualization, designing & implementation for innovative Municipal Financial, Budgetary, Resource Mobilisation and Accounting System Reforms and their computerization in Vadodara Municipal Corporation. He has worked as a Team Leader of Technical Support Unit (funded by Bill and Melinda Gates Foundation) for National Urban Livelihood Mission (NULM) in Ministry of Housing and Urban Affairs, GoI – Delhi and has acquired expertise in areas like social mobilisation and institutional building, skilling, financial inclusion, and livelihoods of the urban poor. He has worked as an Urban Adviser to Urban Management Centre – Ahmedabad. He has written several books and articles regarding various urban issues / problems in regional language to create public awareness and more than 33 research papers in different seminars and workshops many of them have got published in different journals.

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Narendran has more than 25 years of experience in formulating and implementing strategic and tactical plans. He is especially proficient in executing global transformation programs for cost optimization and customer experience with exposure to a wide variety of tools. He also has deep expertise in formulating effective processes and managing modern business systems in challenging and diverse environments and change management. He has worked on projects in important sectors like Aerospace, Defence, Auto, Chemicals, Construction, FMCG, Logistics, etc. He has extensive management consulting experience at organizations like Renoir Management Consulting, Go Airlines, Tech Mahindra, and Siemens. He has done an executive program in management from Columbia Business School and his Post Graduate diploma in Business Management.  He has credentials of being one of the first person in India to lead an automation project (IoT) for a discrete manufacturing firm in India. He has presented papers on improving productivity by changing human behaviour in international conferences and has also conducted workshops on Change Management in IIM-Calcutta.

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